Data protection declaration
Welcome to our website!
We attach maximum importance to protecting your data and safeguarding your privacy. Therefore, we provide
information below regarding collection and use of personal data while using our website.
Anonymous data collection
You can visit our websites without having to provide any personal details. We do not save any personal data
in this connection. In order to improve our offer, we evaluate only the statistical data, which does not allow any
inference of your personal details.
Collection, processing and use of personal data
We collect personal data (particulars of personal or objective relationships of a particular or definable natural
person) only within the scope provided by you.
Your personal data is processed and used for completing and processing your order and also for processing
After the contract is processed completely, all the personal data is first saved taking into account the retention
periods under fiscal and commercial law and then deleted after the expiry of the deadline, if you have not
approved of the further processing and use.
Use of the email address for sending the newsletters
Irrespective of the contract execution, we are using your email address exclusively for advertising purposes
for sending the newsletter, provided that you have given your consent.
Your consent declaration is given below:
You can use the corresponding link in the newsletter or send us a message to unsubscribe the newsletter
anytime; the relevant contact details can be found in our Disclaimer.
Your email address will then be deleted from the mailing list.
Forwarding personal data
Your data is not forwarded to third parties without your explicit consent. Only our service partners, which we
require for handling the contractual relationship, are excluded from this. In these cases, we strictly adhere to
the specifications of the Federal Data Protection Act. The scope of the data transfer is restricted to a
Using the personal data while selecting Klarna as the payment method
If you decide on Klarna’s payment services, Klarna bill and Klarna instalment purchase, as payment options,
you have consented to the fact that we collect the following personal data necessary for processing the
purchase on account and an identity and credit assessment and transfer it to Klarna; this data includes first
and last name, address, date of birth, sex, email address, IP address, telephone number as well as the data
necessary for processing the purchase on account, which is in connection with the order, such as the number
of items, item number, invoice amount and taxes in percent. This data is transferred so that Klarna can
generate an invoice for processing your purchase with the invoice processing desired by you and conduct an
identity and credit assessment. Klarna thus has an authorised interest in the transfer of the personal data of
the buyer in accordance with the Federal Data Protection Act and requires it to obtain information from credit
reporting agencies for purposes of the identity and credit assessment. The credit reporting agencies in
Germany are listed below:
- Schufa Holding AG, Kormoranweg 5, 65203 Wiesbaden
- Bürgel Wirtschaftsinformationen GmbH & Co. KG, PO Box 5001 66, 22701 Hamburg
- Creditreform Bremen Seddig KG, Contrescarpe 17, 28203 Bremen
- infoscore Consumer Data GmbH, Rheinstraße 99, 76532 Baden-Baden
Within the scope of the decision about the substantiation, execution or termination of the contractual
relationship, Klarna, apart from an address check, also collects and uses information regarding the current
payment history of the buyer as well as probability values regarding this behaviour
in future. These score values are calculated by Klarna on the basis of a scientifically accepted mathematical
and statistical method. Klarna will also use your address data among other things for this. If this calculation
indicates that your credit-worthiness is not ensured, Klarna shall inform you about this immediately.
Revocation of the use of personal data as against Klarna
1. You can always revoke your consent to the use of personal data as against Klarna. However, if necessary,
Klarna continues to remain authorised to process, use and transfer the personal data insofar as this is
necessary for the contractual payment processing by Klarna’s services, is stipulated legally, or demanded by
a court or an authority.
2. You can of course receive information at all times about the personal data saved by Klarna. The Federal
Data Protection Act guarantees this right. If you as a buyer want this or want to notify changes in the saved
data to Klarna, you can write to firstname.lastname@example.org.
Our websites use so-called cookies at several places. Cookies are small text files, which are stored on your
computer and which your browser saves. They help to make our offer more user-friendly, effective and
reliable. In addition, cookies allow our systems to identify your browser and offer you services. Cookies do no contain any personal data.
Using the Remarketing or “Similar target groups” function of Google Inc.
The supplier uses the Remarketing or “Similar target groups” function of Google Inc. (“Google”) on the
website. The supplier can use this function to specifically approach the visitors of this website with
advertisements by running personalised, interest-related advertisements for visitors of the supplier’s website if
they visit other websites in the Google Display network. Google uses so-called cookies for analysing the
website usage, which forms the basis for developing the interest-related advertisements. For this, Google
saves a small file with a numerical sequence on the browsers of the website’s visitors. This number is used to
record the visits to the website as well as anonymised data about the website usage. Personal data of the
website’s visitors is not saved. If you subsequently visit another website in the Google Display network,
pop-ups are displayed to you, which are likely to take into account previously accessed product and
downloading and installing the plug-in provided there:
the network advertising initiative on
and implementing the
additional information for Opt-Out mentioned there.
Additional information regarding Google Remarketing as well as the data protection declaration of Google can
be viewed on:
Using the Remarketing function of ExactTarget
We use the Remarketing function of the email service provider ExactTarget, Inc. 20 North Meridian Street
Suite 200 Indianapolis, Indiana 46204 USA (“ExactTarget”). Cookies are used if you have agreed to receiving
our newsletter and visit our site via a newsletter. This allows us to understand the effectiveness of our
newsletter, e.g. whether you have opened an email or which part of the newsletter was especially interesting.
In addition, ExactTarget uses so-called Web Beacons in the majority of the emails sent by ExactTarget. Web
Beacons (also known as ClearGIFs or web bugs) are small graphics (approx. 1x1 GIF files), which are used
on websites or in HTML emails, among other things, to grant the website users a better understanding of the
interaction of the users with the website. Web beacons have the same function as the cookies, but the user
cannot see them. Web Beacons can be used to particularly obtain information whether the email was obtained
and whether the system of the user is capable of receiving HTML emails. No personal data is obtained using
the Web Beacon.
If you do not wish to receive any email notifications with Web Beacons, you can also receive your emails in
text format (not in the HTML format) optionally. Web Beacons are used together with cookies. You can thus
prevent the use of Web Beacons by not installing the cookies through a corresponding setting of your browser
software. However, we would like to bring to your attention that you may not be able to use all functions of our
website entirely in this case.
You can use the following links to find out how you can manage the cookies in the most important browsers
(also deactivate them among other things):
Using Google Adwords conversion tracking
We use the online advertising service “Google AdWords” and conversion tracking within the scope of Google
AdWords. Google Conversion Tracking is an analysis service of Google Inc. (1600 Amphitheatre Parkway,
Mountain View, CA 94043, USA; “Google”).
If you click an advertisement run by Google, a cookie for the conversion tracking is saved on your computer.
These cookies have a limited validity, do not contain any personal data and thus do not help in personal
If you visit specific webpages of our website and the cookie has not yet expired, Google and we can identify
that you have clicked on the advertisement and were forwarded to this page.
Every Google AdWords customer receives a different cookie. Thus, there is no option that cookies can be
tracked via the websites of AdWords customers.
The information that is obtained with the help of the conversion cookie helps to generate conversion statistics
for AdWords customers, who have decided on conversion tracking. Here, the customers find out about the
total number of users who have clicked on their advertisement and were forwarded to a site provided with a
conversion tracking tag. You however do not receive any information which can be used to identify users
If you do not wish to take part in the tracking, you can disagree to this use by not installing the cookies
through a corresponding setting of your browser software (deactivation option). You are then not included in
the conversion tracking statistics.
For additional information as well as for the data protection declaration, please visit:
Use of Google Analytics
This website uses Google Analytics, a web analysis service by Google Inc. („Google“). Google Analytics uses
so-called “cookies”, text files, which are saved on your computer and which allow analysing the use of the
website by you. The information generated by the cookie about your usage of this website is generally
transferred to a Google server in USA and saved there. If IP anonymisation is activated on this website, your
IP address is however abbreviated by Google in advance within the member states of the European Union or
in other contracting states of the Treaty on the European Economic Area. The complete IP address is
transferred to a Google server in USA and abbreviated there only in exceptional cases. Google shall use this
information on behalf of the operator of this website to evaluate your website use, to compile reports about the
website activities and to provide additional services associated with the website use and Internet use as
against the website operator. The IP addressed transferred from your browser within the scope of Google
Analytics is not consolidated with the other data by Google. You can prevent cookies from being saved
through a corresponding setting of your browser software; however, we would like to bring to your attention
that you may not be able to use all the functions of this website entirely in this case. In addition, you can
prevent the recording of data (including your IP address) generated by the cookie and based on your website
use in Google as well as the processing of this data by Google by downloading the browser plug-in available
on the following link and installing it [ http://tools.google.com/dlpage/gaoptout?hl=de].
Using Facebook plugins
Plugins of the social network facebook.com, which is operated by Facebook Inc., 1601 S. California Ave, Palo
Alto, CA 94304, USA (“Facebook”), are used on these webpages.
If you invoke webpages of our Internet presence, which are provided with such a plugin, a link is established
with the Facebook servers and the plugin is displayed on the webpage through a notification to your browser.
Which of our webpages you have visited is transmitted to the Facebook server. If you are logged in on
Facebook, Facebook allocates this information to your personal Facebook user account. When using the
plugin functions (e.g. clicking the “Like” button, entering a comment), even this information is allocated to your
Facebook account, which you can only prevent by logging out before using the plugin. If you do not want
Facebook to assign all acquired information to your Facebook profile immediately, you must either log out of
your account before visiting our site or must use add-on provided by Facebook for your browser
. In this manner, you can block the loading of Facebook
plugins. Other information about the collection and usage of the data by Facebook, about your relevant rights
and options for protecting your privacy can be found in the Data Protection information of Facebook.
Using the Google “+1” button
On these webpages, the “+1” button of the social network Google Plus of Google Inc., 1600 Amphitheatre
Parkway, Mountain View, California, 94043 USA, (hereafter referred to as “Google”) is used. If you invoke a
webpage of our Internet presence, which is provided with the “+1” button, a link is established with the Google
servers in the USA, and the button is displayed on the Internet page through a notification to your browser.
Here, your IP address as well as the information, as to which of our Internet sites you have visited, is
forwarded to the Google server. This is independent of whether you have registered with or are logged in on
Google Plus. Data is transferred even in case of users who are not registered or logged in on these sites. The
“+1” button is not used to record your visits on the Internet. When displaying a “+1” button, Google does not
permanently log your browser history and also does not analyse your visit to a page with “+1” button in
another manner. Google saves the data of your visit for about two weeks for system maintenance and
troubleshooting purposes. However, this data is not structured as per the individual profiles, user names or
URLs, and is also not forwarded to us.
Moreover, if you are a member of Google Plus, and if your are logged in on Google Plus during the period in
which you use the plugin, the information collected about your website visit is linked to your Google Plus
Account and disclosed to other users. Even in case of interactions, which are possible with various Google
plugins, the corresponding information about you is collected and transmitted to Google and stored there. For
an overview of the different types of Google plugins, log on to: https://developers.google,com/+/plugins
If you have made your profile publically accessible in the Google Plus settings, your “+1” can be
superimposed by Google as information together with your profile names and your photo in Google services,
e.g. in search results or in your Google profile, or at other places on websites and advertisements on the
Internet. If you do not want Google to allocate the collected information directly to your Google Plus profile,
you must first log out of Google Plus before visiting our site.
Other information about the collection and usage of the data by Google, about your relevant rights and options
for protecting your privacy can be found in the Data Protection information of Google: www.google.com/intl/de/+/policy/+1button.html
You have an option to prevent downloading Google plugins by installing corresponding add-ons in your
Using Addthis plugins
On these Internet sites, “Addthis” plugins are used, which are provided by AddThis LLC, Inc. 8000 Westpark
Drive, Suite 625, McLean, VA 2210, USA; hereafter, they are referred to as AddThis LLC. With the “Addthis”
plugin, the AddThis LLC enables the use of so-called sharebuttons with which one can recommend the
individual webpages on the Internet via social networks or save them with different bookmarking services. You
can view the different Addthis logos, which contain the plugin, at the following link:
If you invoke webpages of our Internet presence, which are provided with such a plugin, a link is established
with the AddThis servers in the USA and the plugin is displayed on the webpage through a notification to your
browser. Here, your IP address as well as the information, as to which of our Internet sites you have visited, is
forwarded to the AddThis server. In this respect, cookies are used. Cookies involve small text files, which are
locally saved in the cache of the Internet browser of the user visiting the webpages. Cookies allow the
identification of the Internet browser. The AddThis LLC generates anonymised user profiles from this data. It
serves in adapting online offers to the respective requirements even better.
Log on to for more information on the collection and processing of the www.addthis.com/privacy/privacy-policy
data transmitted through the AddThis LLC.
You can always object to the data collection and saving through AddThis LLC with future effect by setting a
so-called “Opt-Out-Cookie” on the site: www.addthis.com:http://www.addthis.com/privacy/opt-out
You have an option to prevent downloading Addthis plugins by installing corresponding add-ons in your browser.
Using Twitter plugins
The functions of the Twitter service are integrated on our website.
Twitter is a social media portal of the company Twitter Inc.,795 Folsom St., Suite 600, San Francisco, CA
We use Twitter plugins. If you invoke a corresponding website that has such a plugin, the data is exchanged
with the Twitter servers located in the USA.
Even in case of interactions, which are possible with various Twitter plugins, the corresponding information
about you is collected and transmitted to Twitter and stored there.
Moreover, if you are a member of Twitter, and if your are logged in on Twitter during the period in which you
use the plugin, the information collected about your website visit is linked to your Twitter account and
disclosed to other users.
If you do not wish that Twitter links and combines the information with the data of your Twitter account, you
must log out from Twitter before visiting our website.
Log on to for more information on the collection and use of data through Twitter.
Using Pinterest plugins
On these webpages, plugins of the social network, Pinterest, are used, which is operated by Pinterest Inc.,
635 High Street, Palo Alto, CA, 94301, USA ("Pinterest").
You can view the different logos which contain the plugin (e.g. “Pin-it-Button” or the “P′′-button), at the
If you invoke a corresponding website of our Internet presence, which contains such a plugin, a link between
your computer and the servers of Pinterest is established, and the plugin is displayed on the Internet page
through a notification to your browser. Here, your IP addresses as well as the information, as to which of our
webpages you have visited, is transmitted to the Pinterest server in the USA. This is irrespective of whether
you are registered with or logged in on Pinterest. Data is transferred even in case of users who are not
registered or logged in on these sites.
Moreover, if you are a member of Pinterest, and if you are logged in on Pinterest during the period in which
you use the plugin, the information collected about your website visit is linked to your Pinterest account and
disclosed to other users. Even in case of interactions, which are possible with various Pinterest plugins, the
corresponding information about you is collected and transmitted to Pinterest and stored there.
If you do not wish that Pinterest links and combines the information with the data of your Pinterest account,
you must log out from Pinterest before visiting our website.
Log on to for more information on the collection and use of data through
Information, correction, blocking and deletion of data
At all times, you have the right to free information about your saved data as well as the right to correction,
deletion and blocking of the same. Please contact us if required. You will find the contact details in our Legal